11 reasons Mac means business.

Reason #1

One Seriously powerful chip.

The Apple M1 chip changes everything. Custom technologies. Blazing-fast processing. And incredible power efficiency. In short, it’s a breakthrough for breakthroughs. For your entire team.

The Apple M1 chip (PDF)

Reason #2

See Reason #1.

It’s that powerful. Supercharged by the Apple M1 chip, MacBook Air is up to 3.5x faster than before.¹ Multitask across projects, analyse spreadsheets while you video conference and crush even the most performance-heavy tasks.

Reason #3

With jaw-dropping battery life — up to 18 hours — MacBook Air delivers the power to work where, how and for as long as you want.²

Reason #4

Mac works with IT.

Set up devices from anywhere with zero-touch deployment. And manage Mac at any scale with mobile device management.

Deployment and Management

Reason #5

Mac works for companies without IT.

Mac is intuitive to use and easy to manage. Simple setup and Apple’s Migration Assistant help you get Mac up and running quickly. And its reliable hardware won’t let you down, so it’s perfect for companies with or without dedicated IT support.

Reason #6

Mac costs less in the long run.

With fewer support tickets, less software needed and higher residual value, the savings add up.³

Read our whitepaper on Mac vs Windows - Total cost of ownership

Reason #7

The most innovative companies run on Mac.

84% of the world’s top innovators deploy Mac at scale.⁴

Reason #8

Excel. Zoom. Slack. And so much more.

All the business apps you need run beautifully on Mac — from Microsoft 365 and Google Workspace to SAP and Dropbox.⁵ And thanks to the Apple M1 chip, popular iPhone and iPad apps for work can now run on Mac too.

Productivity (PDF)

Reason #9

Security's built right in.

Mac is the most secure personal computer on the planet, thanks to built-in features like hardware-verified secure boot, on-the-fly encryption, Touch ID and Gatekeeper.

Platform Security (PDF)

Reason #10

Mac iPhone.

Mac feels just like the Apple devices employees know and love — and they all work together seamlessly. Copy and paste across devices. Extend your screen. And pick up calls anywhere.

Reason #11

IT's a pleasure to work with.

Give your team the devices they love and let them get down to business.

Employee Choice Guide (PDF)